Best for: Salons, spas and fitness studios that want an all-in-one system with a consumer marketplace and a staff cost that stops growing after eight calendars.
- Pricing
- Prices published
- Billed
- per staff tiers
- Free plan / trial
- No free plan · trial 30 days
- Card processing
- Own processing required
At your numbers
2 staff, 160 bookings a month at $75, 40% paid online and 50% by card in person, 1 text per booking. Change these.
| Plan | Total a month | Fits? |
|---|---|---|
| Single Location | $393+ | Yes, but text reminders: reminder texts not confirmed; text marketing add-on from $20/month |
| Multiple Locations | contact sales | — |
Cheapest plan that fits
Vagaro · Single Location
- Plan$30
- Extra staff$10
- Card processing$332.76
- Processing fee$10
- Deposits add-on$10
Not included: Text reminders: reminder texts not confirmed; text marketing add-on from $20/month. List prices checked Oct 4, 2026.
Every Vagaro plan
Monthly = billed month to month. Yearly = the per-month price when billed yearly. "Not published" means the vendor doesn't show it.
| Plan | Monthly | Yearly (per month) | Staff included | Extra staff | Booking limit | Card rate online / in person | Text reminders | Deposits, no-shows |
|---|---|---|---|---|---|---|---|---|
| Single Location Promo price $23.99/month for the first 6 months, then $30/month. In-person rate shown is the small-merchant rate (under $4,000/month); large merchants pay 2.29% + 19¢ plus $10/month. | $30 | not published | 1 calendar | $10/calendar/month (up to 7 extra; staff beyond that free) | — | — / 2.6% + 10¢ | text marketing is a paid add-on from $20/month for 1,000 credits; reminder-text inclusion not verified | needs Online Shopping Cart add-on ($10/month) |
| Multiple Locations Custom pricing through sales; Vagaro says it adds no separate multi-location management fee. | contact sales | — | not published | — | — | — / 2.6% + 10¢ | same add-on structure as single location | — |
Single Location
- Monthly
- $30
- Yearly
- not published
- Staff
- 1 calendar; extra $10/calendar/month (up to 7 extra; staff beyond that free)
- Card rate
- — online / 2.6% + 10¢ in person
- Texts
- text marketing is a paid add-on from $20/month for 1,000 credits; reminder-text inclusion not verified
- Deposits
- needs Online Shopping Cart add-on ($10/month)
Promo price $23.99/month for the first 6 months, then $30/month. In-person rate shown is the small-merchant rate (under $4,000/month); large merchants pay 2.29% + 19¢ plus $10/month.
Multiple Locations
- Monthly
- contact sales
- Yearly
- —
- Staff
- not published
- Card rate
- — online / 2.6% + 10¢ in person
- Texts
- same add-on structure as single location
Custom pricing through sales; Vagaro says it adds no separate multi-location management fee.
Fees beyond the plan
Card processing
Built-in card processing is Vagaro Merchant Services. Small merchants (under $4,000/month volume): 2.6% + 10¢ dip/tap, 3.5% + 19¢ keyed, Tap to Pay adds 6¢. Large merchants ($4,000+/month): 2.29% + 19¢ dip/tap, 3.5% + 19¢ keyed, plus a $10/month fee. Help center also lists a $1.25/month Mastercard location fee, a variable FANF fee, 6% + 30¢ for buy-now-pay-later and 1% for ACH rent collection. A specific online-booking (card-not-present) rate is not published separately; the keyed rate of 3.5% + 19¢ is the closest published figure.
Text reminders
Text marketing is a paid add-on starting at $20/month for 1,000 credits, scaling up to $2,500/month for 500,000 credits. 1,000 marketing emails per month are included free. Whether automated appointment-reminder texts are included in the base price was not confirmed on official pages.
Deposits and no-shows
Deposits and cancellation fees for online bookings require the Online Shopping Cart add-on ($10/month) and Vagaro's card processing.
Marketplace commission
Plain marketplace bookings carry no commission. Optional promotion tools (Fill My Books / Get Featured, Daily Deals, last-minute openings) charge a 20% fee on a brand-new customer's booking and 5% on existing customers who book through a deal or last-minute opening campaign; fee is on the discounted price excluding tax and tip, and no cap is stated.
The catches
- Advertised $23.99/month is a promo for the first 6 months; the regular base price is $30/month.
- Each extra bookable calendar is $10/month, up to 7 extra licenses; staff beyond that are free, so a large team tops out around $100/month before add-ons.
- Many features are paid add-ons: Forms $10, Online Shopping Cart $10, MySite website $20, Branded App $100, Check-In App $10, Live Stream $10, QuickBooks $10, Xero $30, Data Lake $40, Payroll $34 + $5/employee (all per month).
- Keyed-in card payments cost 3.5% + 19¢, noticeably more than tap/dip.
- Promotion campaigns take 20% of a new client's booking with no stated cap.
- Schedulicity has been folded into Vagaro; schedulicity.com now redirects here.
What I couldn't confirm
Support pages returned 403 directly and were read via the r.jina.ai reader proxy. No annual billing option was found. A dedicated online/card-not-present rate is not published, so payment_processing_online is null. Inclusion of automated SMS appointment reminders in the base plan was not verified. Whether a non-Vagaro processor can be used for integrated payments is not addressed on official pages; forces_own_processor=true reflects that the only built-in processing offered is Vagaro Merchant Services.
Sources, checked Oct 4, 2026
- vagaro.com (opens in a new tab) pro/pricing
- vagaro.com (opens in a new tab) pro/card-processing
- support.vagaro.com (opens in a new tab) hc/en-us/articles/115000595607-United-States-Credit-Card-Pro
- support.vagaro.com (opens in a new tab) hc/en-us/articles/22781768988187-Vagaro-Plans-Pricing-and-Pr
- vagaro.com (opens in a new tab) pro/marketplace
- support.vagaro.com (opens in a new tab) hc/en-us/articles/18977275777947-Get-Featured-on-the-Vagaro-
Also built for the same trades
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